The use of mobile devices has increased exponentially. Mobile traffic has surpassed desktop usage in 2014. These days even more people are using smartphones and tablets to search the internet.
Trying to view a website from one of these devices isn’t always a great experience.
To avoid that, companies are moving towards responsive design.
Wondering if your website should be optimized for mobile? With Google’s mobile algorithm on April 21, 2015, now having a website that is ready for mobile devices is a must.
- Only One Website Needed
Your website should look and function well everywhere and not just on a desktop or laptop computer. Responsive web design provides just the right level of adaptability for users and potential clients to view your website on any device.
- Google Prefers Responsive Design
- Best User Experience
If a user has a positive experience on your responsive site, they are more likely to stay, not bounce back to the search results, and convert into a buying customer or lead.
Images from Freepik