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What Your (Red) Logo Say About Your Company?

Continuing to explore the implications of color’s effect on people’s emotions, we can understand how certain colors could increase the effectiveness of a company’s branding methods.

After speaking about the green logos, we can now take a look to red logos.

Red is associated with the heat of sun and fire and is considered a high-arousal color. It has also been shown to stimulate the senses and raise blood pressure, and it may arouse feelings of power, energy, passion and love.

Below the infographic from FastCompany.


Red logo infographic


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